BeautyBoosters was founded in October 2019 by Maria Refsgaard and Louise Bencard, with the dream of making the beauty industry more flexible, fun, social and accessible for both customers and industry workers. Maria has a background in beauty and is an expert in everything from hair and makeup to special effects and wigs. She has been working many years in the musical- and theatre business and has been Key Makeup Artist on the Danish feature film "Kollision" (2019) and the TV-series "ALFA" (2020). She got the initial idea for BeautyBoosters in Los Angeles, where she found that everything was available on demand. Maria and Louise met in Los Angeles in 2017 and started talking about the possibilities of bringing beauty on demand to Denmark, while brainstorming on a rooftop with a lot (!) of rosé. 

Louise has a background from Copenhagen Business School and has been working as part of a Nordic startup in LA and in a recruiting company in Denmark, until they decided it was time to get BeautyBoosters off the ground. 

Maria will be handling the daily operations of our beauty jobs, coaching and training our amazing team of Boosters, and Louise will be in charge of the overall administration of the company.

Who and why?

Our Philosophy

Life is short. Your nails don't have to be.

A smile is the prettiest thing a girl can wear, sure.

Our philosophy is, that everyone is absolutely b-e-a-u-tiful from nature's side. This being said, we can all use a boost sometimes. And that's exactly what we want to offer. A boost to your beauty, a boost to your confidence, a boost to your everyday life. 

We spend a lot of unnecessary time on self-maintenance, such as getting our nails done. Time that could be more well-spent playing with our children, seeing long lost friends or kicking ass at work.

Finding available time slots to book, transportation to the location, always having to joggle it during work hours or stressing out early from the office claiming to have to pick the kids up from school... Let's put an end to all that. 

BeautyBoosters is a new beauty-on-demand concept, where we offer Beauty services delivered directly to your door - for your convenience. You book a time online when it suits you, tap your location - whether at home, your hotel room or even your office!